Business model
noun · Business model
How the business creates value for a customer, delivers it and gets paid for it, written as a short set of claims you can test one by one.
She wrote her business model as six short claims, then planned a test for the weakest one first.
Related guide
From Idea to Product/Market FitFive stages from an idea to product/market fit, with what finishes each one. Read it to find where your venture stands and what to change when it stalls.
Keep going
The Landing Page PlaybookHow to write a landing page that earns a stranger’s next click. Read it before you build or rewrite the page that carries your first impression.
by Paso