Key Assumptions
noun · Customer discovery
Your business model written as a list of dated claims, each marked as tested or not, with the few that the rest depend on. The most important of them are the riskiest assumptions.
He listed his key assumptions on one page and marked which ones a real customer had already confirmed.
Related guide
From Idea to Product/Market FitFive stages from an idea to product/market fit, with what finishes each one. Read it to find where your venture stands and what to change when it stalls.
Keep going
The Landing Page PlaybookHow to write a landing page that earns a stranger’s next click. Read it before you build or rewrite the page that carries your first impression.
by Paso